AdditionElle Summer Look Book Sneak Peak

A really quick look at the Top Picks coming out for Summer 2012 at AdditionElle, more coming soon.

SALES! Don't Miss Out.

I read today that Stats Canada says we spend approximately $2800/yr on clothing and shoes. If we can shave a bit of off that total by shopping sales I think it might be a bonus to our bank account!

How much do you think you spend in a year?

To help you save this weekend here are a couple of sales you should know about.  Feel free to add  others I haven't mentioned.

ASOS
Mid-Season Sale with upto 70% off selected pieces and remember they offer FREE worldwide shipping.

Dorothy Perkins


Evans
20% off absolutely everything Friday April 20th only!

Karen Kane

Save 20% On All Dresses with code SHOPKK20 at KarenKane.com! Offer ends 4/26!

Old Navy.com

Shop OldNavy.com and save 20% off your purchase. Use code ONSAVE20 at checkout. Ends 4/29!

OnestopPlus (note this sale says for OneStopPlus.com but I assume it applies to OneStopPlus.ca too)

Weekend of Savings - 20% Off 1st Item, 30% Off 2nd Item, 40% Off 3rd Item
Enjoy a relaxing weekend and take 20% off your 1st item, 30% off your 2nd item and 40% off your 3rd item! Use promo code OSPWEEKEND7

Penningtons

Get up to 50% OFF selected merchandise plus an EXTRA 30% OFF already reduced items at Penningtons.com. Ends Friday April 20^th

After April 20^th is is a Spring Clearance Sale! Save up to 50% at Penningtons.com! (Valid thru May 1)

Style 369

20% off absolutely everything Friday April 20th only!

Torrid

Extra 50% OFF clearance.

Happy Shopping!

More Stores Added to the Plus Size Fashion Website

And the list just keeps growing.  Here is a list of additional stores that ship to Canada and have been or will be shortly added to the Plus Size Fashion.ca website.

Lane Bryant

Lane Bryant allows you to shop their brand plus Fashion Bug, Loop 18, Sonsi, Catherines, and Cacique all from one convenient online store. Sizes 0X-5X.

M&Co is one of the largest, privately-owned fashion retailers in the UK and has been selling quality clothing for more than 50 years. Sizes 16-28 (a British store)  

Dorothy Perkins offers gorgeous, up-to-the-minute fashion and the essential items of the season at affordable prices. Sizes 6-22. (a British store)

Very is on a mission to bring British style to the big wide world. Sizes 14-32 with FREE shipping and delivery in 5 days. (a British store)

Ruche

Ruche known for thier vintage-inspired styles and breathtaking lookbooks which are updated every three weeks. They also have a beautiful bridal section.  Sizes upto 3X which they translate to a size 18 so be sure to check their sizing chart for true measurements.

Karen Kane offers stylish, fashion-forward choices for women who want their clothing to be versatile, flexible, and long-lasting. Sizes available range from 0X-3X and 14W-22W.

Queen Grace is for you, a divine woman, a vivacious and savvy woman, who chooses to express her true self every day, in every moment of her life. Sizes 12-26.

TS14+ has unique styling, prints and colours translate the latest trends to suit a curvy figure in sizes 14 to 24. (an Australian store)

17 Sundays wants to give every girl the opportunity to feel sexy on date night, beautiful on a girls night out, sassy in a club and confident kicking around town running errands. Sizes 14-26. (an Australian store)

Pyramid Collection

Pyramid Collection is listed as a myth, magick, fantasy and romance site they actually have some interesting pieces in sizes upto 3X.

North Style doesn't really describe what they are about however I would describe them as casual comfortable clothes for 40+ in sizes upto 3X.

Curvalicious Clothes specializes in trendy women's plus size clothing and junior plus size clothing sizes 12-32.

Ms Full Figured isn't the prettiest of websites but does have some lovely pieces. Sizes 1X-5X

Curvaceous Boutique is the source for unique and head turning fashions and concentrates on women’s wear sizes 12-24.

The Bombshell Boutique mainly focuses on maxi and retro dresses. There is a plus size section but regular sizes because there seems to be more selection and they go up to size 2X. Sizes 1X-3X

Eddy and Bri sells garments that allow plus size women to be fashionable and feel good about what they are wearing. They offering new and resale clothing for plus size women sizes 14-28 or 1X-6X.

Schaart Clothing Co. is designed with buttery soft bamboo knits and relaxed stretch linens. They have charming details such as handmade fabric flowers and screenprinted designs that make these easy-to-wear styles extra special. Sizes upto 22/24 (a Canadian store)

I am always looking for new and exciting stores so if you find one that isn’t on my list please send me an email: info@plussizefashion.ca

Happy Shopping!

Who Says Support Can't Be Sexy? Addition Elle Spring 2012 Intimates

Have you seen the latest TV campaign from Addition Elle featuring the new Spring 2012 intimates collection modeled by supermodel Ashley Graham?  I would have to say she really represents the “curvy” girl well!

I wasn’t able to make the official Toronto launch event but I was sent the press release to share some of the details with you.  I also haven’t had a chance to try out one of these bras for myself but from what I see I am pleased that one of the leading Canadian plus size retailer chains has taken the lead to provide beautiful and more importantly well-fitting bras at an affordable price.

Addition Elle attempts to address the biggest complaints from women about their bras; poor fit, discomfort, and bra bands riding up. Through advancements in fabrics and construction the new Smooth Curves bra combines flawless support and shaping for the ultimate comfort allowing you to look sleek under form-fitting fashions.

Smooth Curve Underwire Bra

Featuring flexible, tipped underwire that doesn’t poke through, a U-back for stay-in-place all day comfort and molded cups.  Sizes available 38D-44DDD.

Retail Price $49.99

Smooth Curve Soft Cup Bra

This bra invisibly lifts, supports and shapes from every angle thanks to molded, seamless cups with hidden elastic to create a perfect fit with no gaping.  Sizes available 40C-46DDD.
Retail Price $49.99

Contour Bra

This is their best-selling padded underwire bra with great invisible support for a natural look with modest shaping. Sizes available 38C-42H.

Retail Price $49.99

Find even more at Addition Elle.

Did you know that 85% of all women wear the wrong bra size?  The telltale signs you are wearing the wrong bra size are:

• the centre of your bra does not lay flat against your breastbone
• breast tissue spills over the cups
• cup fabric puckers or wrinkles
• wires poke you
• the back rides up
• shoulder straps dig into or slides off your shoulder

Wearing the right bra size can do some much:

• improve posture
• enhance body confidence
• promote a slimmer-looking mid-section
• give the appearance of a sleeker silhouette

Wondering if you are wearing the right size go to their online Lingerie Quiz or I encourage you to stop by an Addition Elle boutique and speak with the Bra Fit Experts.  It is truly shocking the difference wearing the correct size bra can make.

Have you tried one of the new bras from Addition Elle?  Let me know what you think.

Happy Shopping!

P.S. When you are shopping for your new bra remember to pick up this fantastic bra accessory. Summer is coming!

Lifting Hide-A-Strap
Easy to use, this "hide-a-strap" is designed to hide bra straps while adding lift and support.

Retail $9.99

Forever Yours Lingerie and LUCY Clothing Seek Curvy Contenders

Are you "curvy"? Do you live in BC?  Are you a model or have always wanted to be a model? Here is a great modelling opportunity with Lucy Clothing and Forever Yours Lingerie:

Forever Yours Lingerie and LUCY Clothing Seek Curvy Contenders LANGLEY, BC: In a fashion scene plagued with airbrushed cover models and runways devoted to a nationally unattainable size, the curvy controversy continues. Today's runway model only represents approximately three percent of the Canadian female population. Forever Yours Lingerie and their sister store LUCY Clothing know that fashion divas come in all shapes and sizes, and are celebrating real women's curves with their first ever model search. These two boutique brands are seeking six models for a national advertising campaign and launch of their new online stores. Established 16 years ago by owner Sonya Perkins, Forever Yours Lingerie is a beacon for the modern woman, providing a vast selection of bras and lingerie that fit all shapes and sizes. For Perkins, her own heart-breaking search for support wear and lingerie for her wedding sparked her to open a small store in 1996. Fast forward to 2007, with the market cornered on stylish foundation garments, the demand for fashion-forward plus size clothing paved the way for Perkins to add a new boutique to the family and created {LUCY} - Love. Uniquely. Curvy. You. - a plus size clothing boutique providing curvy women with fabulous fitting fashions in their chic downtown Langley location. With limited Canadian online clothing retailers offering an expanded size range, Perkins and her husband Brian hope to deliver the same great products and customer service to all women in Canada. "There is a real gap in the Canadian marketplace for on-trend, plus-size fashions and quality lingerie," remarks Perkins. "Whether shopping for a new pair of jeans or bras and lingerie, our customers want to be able to picture themselves wearing the clothes." For Perkins, searching for women who best illustrate their clientele just made the most sense, "We want to provide our customers an image they can connect with." With the contest now underway, applicants of all sizes are welcome to enter. The six selected models will be provided a $500 wardrobe; a 3-month paid modeling contract with the possibility for renewal and will be the faces of a national advertising campaign and launch of the online stores. The successful contenders will be required to travel to the Langley area once per week, be over the age of 18 and be of a proportioned physique. Interested applicants may access further details and the online application forms by clicking here for Forever Yours Lingerie and here for Lucy Clothing. Forever Yours Lingerie and {LUCY} Clothing were founded by Sonya Perkins and born out of the frustration to find fashion-forward, contemporary bras, lingerie and clothing for the curvy woman. With the unique brands sourced from across Canada, the United States and Europe, their Fit-Specialists and knowledgeable team of fashion-lovers will finally allow you to have fun with fashion. To learn more about the best choice in lingerie and plus-size fashions visit www.foreveryourslingerie.com and www.lucyclothing.ca. For our #CurvySearch updates follow us on Twitter @FYL_Lingerie and @LUCYClothing Good luck to all who apply!  I can't wait, I am so excited to have another Canadian store to shop at.  If you live in BC and know Lucy Clothing, tell us what we can expect from Lucy Clothing. Happy Shopping,